How Justin Welsh Makes $3M a Year Online

If you’ve been on Twitter or LinkedIn in the last 2 years, you’ve likely heard of Justin Welsh.

He makes roughly $3M a year off of his digital products and newsletter.

He was the original “Solopreneur” and coined the term a couple of years ago.

He first started to rise to success back in 2020 and 2021 when he was growing on LinkedIn before it was cool.

His success was uncommon. What’s also uncommon is his continued success. Many people online launch a course or product, make good money, and then fall off the map and move on to the next thing.

Justin has continued to remain the leader and one of the top authority figures on social media.

So, how does Justin Welsh keep winning?

Simple.

He focuses on great content + converting traffic at a high level.

Let’s take a look at his profile below:

Banner: Communicates value to whoever lands on the page

Profile Picture: Strong, personable, and stands out on the timeline

Bio: Clearly defines who he is and how he can help you (bonus redirects traffic to his website that is optimized to convert at a high level)

Link: Driving traffic to his newsletter to nurture audience even further (massive social proof at 215k readers)

Digital Products: Clear call to action and driving traffic to products that can help his audience

This is why he can work when he wants and how he wants.

Do yourself a favor and take an hour to optimize your profile to convert traffic.

S/O to Justin for setting the example.

Thanks for reading!

Building a brand is about more than copywriting, marketing, and posting content online…

It’s about adopting the mindset, skills, and beliefs that it takes to build a brand and business online.

And that’s exactly what I plan to dive into every day with this newsletter.

Until next time... Keep building,

Clifton

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