3 Steps to Building a Profitable Digital Business

Welcome back to another edition of Branding Daily where I go deep into the depths of brand building, creating content to grow your business, and online entrepreneurship.

Here is the Quick Start guide to turning your profile into a profit machine (bookmark for future use):

Step 1: Look like you know what you’re talking about

Your profile is the most important part of your social media. You need a:

• Link to your website

• Strong Profile Picture

• Banner that gives instant connection

• Bio that says who you are, what you do, and how to work with you

• Pinned post that is either your Founder story or a case study of how you work with people and big wins

Boom. There you go… now let’s keep moving.

Step 2: Content is king

I have a lot of thoughts on this…

Get too personal, you lack authority.

Too much authority, you lack authenticity.

The balance is weaving your authentic story into authority-building content.

• Stories about your personal trials and triumphs.

• Case studies around the pain points you solve.

• Random fun posts that resonate with your audience on a personal level

The number one rule is to have fun with it, it’s about the long game.

Step 3: Engaging on the platform

The cardinal sin of social media…

Posting and ghosting.

You should be engaging with people that comment on your posts.

You should have lists of people you want to network with to build rapport.

You should be starting conversations with people you eventually get on a call.

This is the greatest driver of ROI.

Final thoughts:

Content gives you a seat at the table, everything else is about building relationships.

And there you have your quick-start guide to building a profitable digital business!

Thanks for reading!

Until next time... Keep building,

Clifton

P.S. Whenever you’re ready, here are 2 ways I can help.

• We have worked with over 100 clients helping them build, grow, and monetize their personal brands. If you struggle with the consistency of posting online to build your brand, let our ghostwriting agency help you build the brand of your dreams.
  
  

• If you feel alone on your journey of building an online business, join a community of like-minded people building, growing, and leveling up in their business and life.